Skip to Content
Sign in

Friday Briefing

3 posts

Friday Briefing: January 24, 2026

Friday Briefing: January 24, 2026

This week: Sinners breaks Oscar record with 16 nominations, Wicked gets zero, and the Academy goes global.

Friday Briefing #15: The Housemaid Effect, SAG-AFTRA Strike Threat & 2026's First Viral Trend

Friday Briefing #15: The Housemaid Effect, SAG-AFTRA Strike Threat & 2026's First Viral Trend

This week: The Housemaid becomes Lionsgate's biggest hit since Hunger Games, SAG-AFTRA won't rule out a strike, and 365 buttons becomes 2026's first viral trend.

Fear Pays: How Horror Is Outsmarting the Superheroes

Fear Pays: How Horror Is Outsmarting the Superheroes

From Weapons to Sinners, horror is delivering tentpole-sized openings on lean budgets. In 2025, the genre’s mix of big ROI, viral marketing, and cross-platform appeal has made it Hollywood’s most bankable play—and a model others are racing to copy.

Subscribe now!

Hollywood Signal is the anti-gossip newsletter for decision-makers — distilling market data, buyer mandates, and trend analytics into a weekly briefing that helps execs, producers, and creators green-light, pitch, or pivot.

Join now!